Marketing Support at Translogistics Kazakhstan

Marketing Support at Translogistics Kazakhstan

EXPO
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The ACEX Drive team organized the design of the stand and developed souvenir products of the logistics company Global Link Logistics for the exhibition Translogistics Kazakhstan.

Global Link Logistics is a logistics company with its head office in Shenzhen and offices in Hong Kong, Beijing, Guangzhou, Wuhan and Changsha.

Task: to design the walls of the booth, to carry out the pasting of the booth, to design a brochure and a notebook, to print promotional materials.

Stages of work:

  1. Collecting data about the company, defining the brand idea. Collecting the most detailed information about the company's services, determining the target audience. Since promotional materials are the "face" of the company at the exhibition, they should convey the idea of the manufacturer.
  2. Development of the design concept. After defining the concept, its thorough elaboration was carried out: the selection of a color palette, fonts, images, text.
  3. Printing preparation and layout. The developed design was prepared in the format for the printing house.
  4. Sticking the banner to booth.

Unified style of the booth and promotional materials was created, which allowed the company to stand out at the exhibition.